Essential Tips for Choosing the Right Internet Business Model to Fit Your Lifestyle

All too often unsuspecting people get taken in by attractive sales copy and purchase the next 'must have' product without realising that all businesses take time to generate any income. You can indeed generate large sums of cash, generally proportionate to the amount of effort you are willing to put into a project to make it work.

2. Internet Businesses fail too

Be under no illusion that internet businesses fail too, just ask the people around the business in the dot com boom days.The internet is no magic wand and many of your businesses will fail, but that's business whether it is online or offline.

3. What do you want to achieve

Do you want your own helicopter, private jet and somewhere to park it, or are you just looking to top up yout income or pension. Deciding it is what you want from your business will allow you to get it quicker and help you to remain focussed.

4. Be goal orientated

Set yourself goals of what you want to achieve and when and follow a plan. Conducting your business this way will mean that you will get more jobs done and completed, rather that looking at the whole picture, and achieving nothing.

5. Review Successful internet business models

Look at established internet business models and follow a model of success-

Membership Websites - Generate content rich and niche specific web sites that have articles and content that people pay for to access. Membership websites are now far reaching in terms of diverse subjects and can be an excellent business model.

Software - You can now have software written for you that you can sell to solve a certain problem, high profit margins and low overheads.

Apps on Tap - Applications and services that people pay to use

Affiliate Marketing - Promoting and selling other peoples products for a commission


The above business models are proven and well established much owing to their streamlined nature by only dealing with information and digital delivery. You begin to increase the chances of success by utilising these business models.

6. Establish your working parameters

Define when you will work on your business, and for how long, ensure that you are productive when working on your business and remain strict to your parameters, otherwise you may find yourself not progressing with your business or worse still, working hard and getting nowhere. Decide how much money you will invest, and how much the start up costs will be to complete a project, and consider an exit strategy.

7. Avoid being a trail blazer and competition

Being a risk taker and a trail blazer is all well and good but generally leads to failure, and after all life's too short to be wasting time blazing your own trail and taking people on. Build your business on established roads and forget about taking on big corporations such as Asda,Tesco or Kmart. Forget about trying to sell small ticket items that require administrative time and effort and put you in competition with the big players.

Concentrate on producing or indeed licencing products for people with money who want to buy them, with a high percieved value and simple or digital delivery.

8. Rely on your hunch

In the police you rely on your hunch to sniff out a criminal, why so different for us marketers. Rely on your hunch to sniff out bargains, niches and future products that you can develop.

9. Be prudent

Always keep an ear to your market while working on developing products and take stock of your business and situation, your market is a bit like the steering wheel of a car, take your eye off the road for too long and you can find yourself wildly off course, and remember that 24 hours can be a long time in the online world.


10. Be cautious to whom you take advice from

Discussion forums are full of people giving advice but be cautious of who you take your advice from. Many 'guru's' steer their advice to buying their products without actually giving any worthwhile or advice or value. As you learn the business you will begin to identify people who know what they are talking about, and whom you can trust.


A good rule of thumb is to select a business that you are passionate about, something that will light your fire and keep you going sometimes when you work into those small wee hours. The passion you have for a subject will also shine in your sales copy and you will create more opportunities, sales and profits.